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Tag: BOFU

May 10

Last-click Attribution: Classic Case of Mistaken Identity

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Founded in 2013, Datawrkz is a leading Advertising Technology provider for publishers, agencies and brands. The company is head quartered in the United States with branches in Singapore and India. On the demand side, Datawrkz functions as an Independent Trading Desk with a transparent financial model. On the supply side, Datawrkz drives higher Yield for publishers through proprietary technology in areas such as Header Bidding and Innovative Ad Units.

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IC Members

1. Ms. Roseleen Ahmed (Presiding Officer) roseleen@datawrkz.com
2. Mr. Mayank Khirwadkar (Member) mayank@datawrkz.com
3. Mr. Arun Prabu (Member) arunprabu@datawrkz.com
4. Ms. Koeli Mandal (External Member) koelicmandal@gmail.com

Common Email ID: posh@datawrkz.com