Digital Summit 2018

LEARN TO BUY DIGITAL MEDIA EFFICIENTLY

Few marketers have the means (or time) to ensure that they are holding their media buying partners accountable for transparent spend. This leaves a lot of money on the table for middlemen who pocket high margins at the marketer’s expense. This session will walk attendees through the evolution in the media buying pricing model, what transparency means, questions that should be asked, and how to reclaim the value being lost to middlemen.

After this session, you’ll be able to:

  • Understand the digital media value chain
  • Use a framework for deciding whether to outsource media buying or keep it in house
  • Determine if media buying will be done in a transparent fashion
  • Evaluate media buying firms, especially with respect to pricing structure
  • Understand when to use Search, Social, and Programmatic channels

We are an Independent Trading Desk bringing you digital media buying capabilities across platforms – Facebook, Google, Programmatic, Native, LinkedIn, Twitter, Quora. You name it, we buy from them! If you’re an advanced buyer, our self-serve DSP, Vizibl will be closer to your speed. Either way, our transparent financial model will help you reclaim hidden fees and charges – often to the tune of 30% – 70%

Find where you are leaking media dollars through our Free Audit

Avail one additional month of Free managed services on Vizibl, our DSP

Save 20% of your media cost or we work for FREE

WE WILL BE PRESENT AT

Phoenix, AX

February 21-22

Los Angeles, CA

April 10-11

Seattle, WA*

April 17-18

Salt Lake City, UT*

May 1-2

Kansas City, MO

May 16-17

Atlanta, GA*

May 22-23

Portland, OR*

June 12-13

Denver, CO*

July 17-18

Philadelphia, PA

July 31- August 1

Tampa, FL*

August 8-9

Boston, MA

August 15-16

Minneapolis, MN*

August 22-23

Washington, DC

August 27-28

Detroit, MI*

September 12-13

Chicago, IL

September 26-27

Charlotte, NC

October 3-4

Raleigh, NC*

November 14-15

Dallas, TX*

December 4-5

* Datawrkz will be present for these events.

LET'S CONNECT

Digital Summit fills your brain and professional toolkit with thought leadership and practical solutions designed to supercharge your customer strategies.

To learn more about Digital Summit Series 2018,
please visit https://digitalsummit.com

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Data-Driven Digital Agency and Independent Trading Desk